since 1976
since 1976
After eight electrifying episodes, Calpis Soda One in a Million (CSOIAM) concluded with a spectacular grand finale, captivating over 30 million viewers and more than 630,000 votes during the show’s run. Topping social media rankings every week at number one (# 1), Calpis Soda One in a Million was more than just about crowning a winner - it was about delivering an immersive and rewarding experience for contestants and fans alike.
The overwhelming success of CSOIAM was driven by its dedicated fans. More than just spectators, they were the heartbeat of the show—watching, cheering, and rallying behind their favourite contestants from their homes. Whether in front of their televisions or tuning in online, their passion and unwavering support made CSOIAM a cultural phenomenon, proving that music and entertainment have the power to unite and inspire.
CELEBRATING WINNERS WITH POWER, PERFORMANCE, AND PRESTIGE
Beyond the stage, CSOIAM redefined audience engagement, making history as the only entertainment programme to reward fans with seven consecutive weeks of PEUGEOT Landtrek giveaways. The excitement culminated in full fanfare, when all seven winners officially received their brand-new vehicles valued at RM 123,000.00 each at Cycle & Carriage Cheras.
This unprecedented giveaway - made possible through the exclusive collaboration between Calpis Soda and Peugeot Malaysia in partnership with Media Prima - rewarded viewers who actively participated in live voting and interactive challenges, cementing their role in CSOIAM’s legacy.
While Mary Grace celebrated her monumental win, driving off in a PEUGEOT 408, the seven PEUGEOT Landtrek giveaway winners also shared in the excitement. After the awards ceremony to celebrate their wins, these lucky seven get to drive home in their brand-new Peugeot Landtreks, making them feel like a champion too - proof that CSOIAM was not just about a single winner through their season but about creating winners in many ways.
Reflecting on the success of CSOIAM and its fans, Santharuban Thurai Sundaram, Chief Executive Officer of Etika Sdn. Bhd. for Malaysia, Thailand and Singapore, remarked, “At Etika, we believe that Calpis Soda One in a Million isn’t just a contest - it’s a celebration of dreams, passion, and community. Our collaboration with Peugeot Malaysia embodies this vision by transforming live voting and interactive social media challenges into tangible rewards. Through this innovative partnership, our dedicated fans have earned the opportunity to drive home a brand-new Peugeot Landtrek, a symbol of their unwavering support and the creative energy that defines our journey.”
Santharuban continued, “As Executive Producer of Calpis Soda One in a Million, we were committed to nurturing emerging talent and uplifting communities across Malaysia. The overwhelming engagement and record-breaking impact of the show have surpassed our expectations, reinforcing our mission to create lasting opportunities and inspire the next generation of stars. We recognise that the success of CSOIAM was driven by its fans—those in the audience and the millions watching and supporting from home. Together with our partners, we are proud to transform passion into opportunity and celebrate the moments that unite our nation through music and innovation.”
THE PEUGEOT LANDTREK: A DYNAMIC ADVENTURE PARTNER
The Peugeot Landtrek embodies PEUGEOT’s signature blend of refinement and rugged capability, offering the perfect balance between adventure and sophistication. Whether navigating city streets or conquering off-road terrain, its 1.9-litre turbodiesel engine delivers 150hp and 350Nm of torque, paired with a 6-speed automatic transmission for effortless performance. Equipped with an Eaton rear differential lock, multiple 4x4 modes, and 235mm of ground clearance, it is built to tackle any journey with confidence. Its sleek, feline-inspired exterior, featuring a chrome-framed grille and signature Lion-claw LED lighting, makes a bold statement, while the spacious pickup bed—capable of carrying up to 1 tonne—ensures versatility for work or play.
BEYOND THE FINALE: THE LASTING IMPACT OF CSOIAM!
As the excitement of this season settles, CSOIAM’s impact extends far beyond its grand finale. With Mary Grace and the seven lucky winners driving off in their PEUGEOT vehicles, the show’s influence continues through exclusive mentorship programmes, industry collaborations, and tailored coaching designed to elevate emerging talent. This ensures that the journey does not end here for Mary Grace or any of the contestants who stepped onto the CSOIAM stage. More than just a competition, CSOIAM remains a launchpad for careers, shaping the future of Malaysia’s music industry and inspiring the next generation of stars.
